Posts tagged Business model
No more baby birds: the rise of customer power

Think your customers are out there, passively waiting for you to bring them the next juicy morsel of product? Think again. Today’s business-to-business customers are more likely to be busy comparing you with competitors – or even working out completely new ways of doing whatever it is your business helps out with. It’s time for a different kind of relationship. 

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Wasting value

You say to-may-toes and I say to-mah-toes. The Dutch say resource and the British say waste. The words we choose are important markers for our underlying intentions, values and views of the world. Landfill was banned in the Netherlands in 1995 and the Dutch have been at the forefront of new approaches to resource efficiency. It’s time to stop using the word waste and think about the resources we are using and how we can keep using the same resources over and over again, for our businesses and for our planet. This is just one of the ways that value extends beyond ourselves and our own company.

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