Posts tagged Brand
Top tips for getting your brand fit

You have a brand already, created out of the experience your clients have of you, but entering new international export markets will require a review against a number of additional considerations.  The key to brand success in other markets is research – doing your homework.  Be honest, keep an open mind and make sure you do all of this before you launch in your new market.  It’s a huge pain, and very costly, to have to go back and make changes after you’ve launched!

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